Now Available in Big Bazaar Stores: MyEduWorld Marks Booster pack for students to learn smarter and score better
- Tie-up includes 118 – Big Bazaar stores, across 60 cities
- On ground live demonstration of the product across major Big Bazaar Stores
- MyEduWorld provides Real Learning for Real Results and is first of a kind concept in India encompassing curriculum, applications, videos, animations, quizzes and more
- Special Introductory Offer: MyEduWorld Marks Booster Pack:Customers can buy one year content and get next year’s content absolutely free with free access to Online Assessments Engine to track progress
- HCL Learning content is already being used for teaching in more than 2500 top-schools in India
HCL Learning, the education & learning division of HCL Infosystems Ltd., announced its partnership with Big Bazaar to offer HCL Learning products in their respective stores across the country. This initiative, to offer quality education through technology is aimed at reaching students and parents directly through an organized trade channel. With examinations on the anvil, parents need quality educational products for the best possible preparation for their children such as the MyEduWorld Marks Booster pack, which is available on a pen drive in the Big Bazaar stores. At major Big Bazaar outlets, the customers will be also be able to see a live demonstration of the product.
HCL Learning will also undertake various activities like school activations i.e., promotions in more than 500 schools across India during the period of January to March 2013 and also, creation of an online sales channel for customers to buy HCL Learning products in sites like allschoolstuff.in, yokibu.com, hclstore.in amongst others.
As part of the tie-up with Big Bazaar, HCL has introduced a special offer MyEduWorld Marks Booster Pack: “1+1 Free” – launch offer (offer available for all grades except grades 5 & 7). This revolutionary product aims at making learning fun and at the same time improves the student’s marks. MyEduWorld Marks Booster enables students to:
- Prepare quickly for exams through smart revision topics
- Get in-depth understanding of concepts and topics through 2D-3D animations & real life examples
- Test their exam preparedness through an assessment engine: with access to over 1 Lac Questions
- Solved examples
- Performance monitoring and reports regularly emailed to parents.
Speaking on the occasion, Mr. Rothin Bhattacharyya, EVP – Marketing, Strategy, Corporate Development, HCL Infosystems Ltd., said, “The tie-up with Big Bazaar is part of our strategy to advance into the B2C space apart from our presence as a leading B2B learning solutions provider. Digital Learning is the way forward in the education space even as we see increasing usage of learning in mobile devices. Aiding in this trend is the availability of a disruptive product like MyEduWorld rich marks booster learning content that offers student scope for not only revision and practice but also a platform to continuously evaluate and improve their preparation levels for examinations. I am very positive that the availability of our products in retail will be another significant step in the growth of digital learning and students, teachers and parents will all benefit. ”
MyEduWorld, an interactive learning product from HCL, is a first of its kind product in the country that helps the child learn at his or her own pace at home or even while travelling. Apart from having school curriculum mapped digital content; the product is also equipped with quiz engine, educational applications, games, educational videos and ebooks that make self-paced learning an enjoyable experience both for a child and the parent. MyEduWorld educational platform is available on both Android Tablets & for PC/Laptop users on windows platform. MyEduWorld–Drive priced INR 1,999- 2,699 ( Class 1-10th) for PCs and Laptops on Windows platform which comes pre-loaded with content.
About HCL Learning
HCL Learning covers the entire spectrum of education and training requirements across schools, colleges, individuals and enterprises. Leveraging the three-decade-plus rich expertise of the HCL Enterprise and strategic national and international tie-ups, HCL Learning offers competitive learning programs and solutions for a diverse client-set.
Our initiatives are driven by the latest innovations in Information Technology and we envision transforming the Indian education space to compete with the best in the world. HCL Learning is a part of HCL Infosystems, a $1.9 billion ICT Enterprise.
For more information please visit www.hcllearning.com
About HCL Infosystems
HCL Infosystems Ltd. with revenue (LTM) of US$ 1.9 Billion (Rs 10,486 crores) is India’s Premier Technology Company and offers a wide spectrum of IT Services and Products ranging from Cloud to Learning Solutions. As a complete IT solutions provider the company offers comprehensive offerings in Enterprise Application Services, IT Infrastructure Managed Services, System Integration, Office Automation Products and Services, Distribution and Support Services. The company operates in both the Consumer and the Enterprise space – offering the latest mobility products and operating in verticals like BFSI, Telecom, and Healthcare respectively.
HCL Care, the support and service division of the company has one of the largest and most extensive service networks across the country and provides end to end support services for various IT, Telecom and Consumer Electronics products.HCL Infosystems has one of the largest distribution network of digital lifestyle global brands and an unparalleled robust service network in the country including Tier 2 and 3 cities. Digilife Distribution and Marketing Services (DDMS), a 100% subsidiary of HCL Infosystems focuses on multi brand distribution and offers value added distribution for its partners including strategic consulting services, last mile connect and support in marketing and promotions. HCL Learning a division of the company covers the entire spectrum of education and training requirements across schools, colleges, individuals and enterprises and offers rich learning solutions across these segments. HCL Infosystems MEA (Middle East and Africa), a fully owned subsidiary of HCL Infosystems is part of the emerging markets outreach of the company and focuses on expanding the business in the Middle East and African geographies and provides comprehensive IT solutions to customers across verticals in the region. The company also has robust operations in Singapore with its subsidiary HCL Insys Pte. Ltd. gaining traction in the region with its Enterprise solutions including a strong offering in Infrastructure Managed Services.For more information please visit us atwww.hclinfosystems.com
HCL is a $6.2 billion leading global technology and IT enterprise comprising two companies listed in India – HCL Technologies and HCL Infosystems. Founded in 1976, HCL is one of India’s original IT garage start-ups. A pioneer of modern computing, HCL is a global transformational enterprise today. Its range of offerings includes product engineering, custom & package applications, BPO, IT infrastructure services, IT hardware, systems integration, and distribution of information and communications technology (ICT) products across a wide range of focused industry verticals. The HCL team consists of over 90,000 professionals of diverse nationalities, who operate from 31 countries including over 500 points of presence in India. HCL has partnerships with several leading global 1000 firms, including leading IT and technology firms.
For more information, please visit www.hcl.com